The Digital Motorsport Summit will host dynamic sessions designed to grow your knowledge into the most crucial areas that will have the greatest impact in motorsports.
Opening the door to future generations of fans. What role will Esports play in the future of motorsport?
Understanding fan behaviour and engagement trends. Justifying spend and Proving ROI.
Content fuels engagement. Beating the competition, cutting through the noise and standing out from the crowd.
Bringing the action to the fans. Story-telling through experiences.
Converting digital engagement into revenue. New revenue channels and business models.
What will the successful OTT services of the future look like? How does OTT change the way motorsport is consumed?
The Digital Motorsport Summit is the first conference dedicated to digital strategy in the industry. With the shift in the way content is consumed and problems with an ageing demographic, Motorsport must evolve to leverage digital assets and feed fans unique and exciting content. What you’ll learn: 1. Learn how to reach the next generation of fans. 2. Understand the touch points for engagement & the consumer journey and how to use customer journey mapping to uncover engagement opportunities with your market. 3. Marketing strategies using tech and data to engage your audience and drive conversion.
Head of Growth & Esports
Vice President, International Business Development & Partnerships
Digital Product Director
Director of Esports
BlackBook has developed a comprehensive Advisory Board balancing major promoters, race teams and sponsor brands to shape the format and strategic direction of the event. The support and participation of these industry leaders ensures that we create the content, environment and ultimate value for each and every attendee.
Director of Marketing and Communications
Chief Executive Officer
VP International Business Development&Partnership
Global Motorsports Technology Manager
Head of Global Sponsorships
The leading strategists, thinkers and pioneers will assemble to discuss how to do better in digital and better connect motorsport to new and existing fans.
"It is always good invested time to join the BlackBook Motorsport Forum 2018 for the growing number of industry experts and companies one can speak to and for the interesting podium sessions that provide further insight into the way how other series, teams or brands work in Motorsports."Oliver Ciesla, WRC Managing Director
"To me, the BlackBook Motorsport Forum 2018 was a great example of a well organised and fruitful day of exchange among people working in the same industry. Really efficient - I enjoyed very much having taken part."Michael Dreiser, Manager Porsche Motorsport One-Make Series
"If you are a professional in Motorsport, you cannot miss the BlackBook Motorsport Forum to get insights from our industry and stay up to date. That's the perfect back to school event!"Magnan Antoine, Renault Sport F1 Team
"A very interesting day with all Motorsport categories represented at the right level. A perfect opportunity to exchange ideas in order to further develop everyone's championship."Goubert Nicolas, Dorna Sports Moto E Executive
"An invaluable tool for the Motor racing industry".Herbie Blash, former F1 Deputy Race Director
"A great occasion for a valuable brainstorming about the future of Motorsport, with the key people that shape it".Riccardo De Filippi, Magneti Marelli Managing Director - Motorsport